Global Business Expansion: Concepts, Methodologies, Tools, and Applications
Author : Management Association, Information Resources
Publisher : IGI Global
Total Pages : 1760
Release : 2018-04-06
ISBN 10 : 9781522554820
ISBN 13 : 1522554823
Language : EN, FR, DE, ES & NL

Global Business Expansion: Concepts, Methodologies, Tools, and Applications Book Description:

As businesses seek to compete on a global stage, they must be constantly aware of pressures from all levels: regional, local, and worldwide. The organizations that can best build advantages in diverse environments achieve the greatest success. Global Business Expansion: Concepts, Methodologies, Tools, and Applications is a comprehensive reference source for the latest scholarly material on the emergence of new ideas and opportunities in various markets and provides organizational leaders with the tools they need to be successful. Highlighting a range of pertinent topics such as market entry strategies, transnational organizations, and competitive advantage, this multi-volume book is ideally designed for researchers, scholars, business executives and professionals, and graduate-level business students.


Global Business Expansion: Concepts, Methodologies, Tools, and Applications
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Pages: 1760
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Categories: Business & Economics
Type: BOOK - Published: 2018-04-06 - Publisher: IGI Global

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